Overseas Property Professional, OPP, is the only dedicated business-to-business title for the worldwide international residential real estate industry. It has been this way since its launch in 2004 and today, OPP’s impressive group of English and Mandarin magazines, websites and newsletters is the best way to reach the overseas property industry.
The group’s readers and users are key decision-makers and business leaders. Between them they plan, fund, build, sell and markets the world’s most important residential developments.
OPP (Overseas Property Professional) itself is a monthly A4 magazine and its reader profile is:
- 66% international real estate agents
- 6% developers
- 21% independent financial advisors
- 3% financial professionals
- 4% other – e.g. legal and media professionals
More than 100,000 overseas property professionals around the globe are emailed with an electronic digital edition of OPP every month. A further 4,500 hard copies are posted to subscribers / advertisers. There is also additional distribution through alliances with the industry’s leading trade associations like ICREA and NAR, with whom the OPP group has important strategic partnerships.
The English-language version of OPP contains between 68 and 100 pages of content every month and readers are offered topical business reports, a wide-ranging industry news section, people moves and appointments, Q&As, destination features, business reports, developer sections, marketing updates, letters, special reports, fractional focus, industry round tables & comment, trade directories and so on.
The Mandarin-language version of OPP Asia offers the same content, sent to OPP’s growing database of overseas property professionals in China every month.
In addition to the magazine we also produce www.opp.org.uk … a B2B website with daily news updates; a weekly OPP email newsletter; and everything we do is targeted at property professionals as well as independent financial advisors and the finance community.
OPP is also a partner in The Property Investor Show and OPPLive and, as a group, we rents out its database of more than 100,000 global overseas property professionals.